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four volunteers of different ethnicities genders and ages

As researchers, you’re aware that your study should conduct research on a diverse group from the population that it’s supposed to help. And this is mainly because there can be differences in results among people of different ages, races, ethnic groups, and genders. As an example, some African Americans need smaller doses of the preventive read more

Woman checking social media on her smartphone

Consumers are exposed to over 10,000 brand messages a day. Whether you’re online or offline, you’re likely to be exposed to some sort of advertisement, mostly through eye-catching images and slogans. To top it off, being bombarded constantly with advertising has made us less attentive than goldfish. Which means recruiting patients to participate in studies read more

  When it comes to social media, choosing a platform on which to advertise can be daunting, as we’ve discussed in our previous article. However, when it comes to recruiting volunteers for a study, there are some social media platforms that make more sense than others. And that is because of two main elements: the read more

When it comes to recruitment, social media can seem daunting—with so many platforms and factors to consider, it can get overwhelming fast. However, medical and pharmaceutical industries have been relying on social media for clinical trial recruiting for years. And with the expanding ubiquity of social media all over the world, and increasing competition for read more

It’s easy to get started with social media advertising but it’s not easy to get it right. Big companies and brands spend millions of dollars on social media advertising like Facebook. They have large teams managing and optimising their campaigns to ensure they’re getting the most out of their budget. So when clients tell us read more

Osteoporosis is a common bone disease that occurs when bone health deteriorates, often due to menopause or age. There are many other factors that increase the risk of osteoporosis, including diet and lifestyle. Professor Marlena Kruger and Lilian B. Ilesanmi-Oyelere of Massey University in New Zealand sought insight into the role of diet, gut health read more

Once your volunteer has passed phone screening, the in-person appointment needs to be booked as soon as possible—if your volunteer is keen to participate and they’re ready to book the appointment, it is important not to delay. Immediacy is key during all steps of the recruitment process, and this one is no different. If you read more

Once someone has booked an appointment for phone screening, it is important to stick to the principles of respecting the times during which they’ve asked to be called. It’s also equally important to make sure you understand what your volunteers’ expectations are regarding your study, as this will help you tailor your study to every read more

Every clinical researcher is familiar with the struggle of getting in contact with trial volunteers on the phone. At Trialfacts we use the following method—and the results are still incredibly effective. The successful contact rate varies depending on volunteer demographics and other aspects of your study, but we’re typically able to get in contact with read more

Out of the hundreds of researchers we’ve worked with over the years, only a handful truly excelled at recruiting volunteers. And the difference between those few successful researchers and the ones who struggled with recruitment, is that the successful researchers understood the importance of developing a relationship with their volunteers. Note: In this instance, the read more