Articles

This is part two of the article How to write a more effective clinical trial newspaper advertisement. In the first part of the article we took a look at Benefits and Headlines. As mentioned in part 1 of the series, it is beyond the scope of this article to detail everything important in creating an read more

Writing a newspaper advertisement often falls to study coordinators, project managers or other Investigator site staff, who may or may not be comfortable writing newspaper advertisements, but often have little or no training in marketing and advertising. As a result, there are a number of areas where improvements can be made. While the information on read more

Patient recruitment timeframes are one of the most important parts of the clinical trial process to consider as the recruitment period often extends past recruitment goals and in turn exceeds anticipated costs. This is an important element to consider as part of due diligence in the planning and budgeting stage to ensure confidence that you read more